Successfully Sell Promotional Products

Grow Your Business With the Leaders in the Promo Products Industry

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Kaeser & Blair & ASI

Combine the power of ESP and ESP Websites so your clients can browse thousands of products and buy right on your site and you can source products quickly and efficiently.

ASI Benefits

ASI® is the industry leader that equips promo professionals with the tools to succeed in the promotional products industry. We provide support for all aspects of your business, every step of the way.

  • Access ESP®, the #1 search and business tool in the industry
  • Real-time data feed and inventory from top suppliers to get up-to-the-minute pricing info
  • Kaeser & Blair's preferred vendors first in product searches
  • See Kaeser & Blair's preferred supplier notes with important details
  • Modern promo products website branded for your company that includes your preferred vendors
  • Catalogs imprinted with your business logo


Search, source and stay connected – all in one platform.

ESP Websites

ESP Websites

Combine the power of ESP with an online store so your clients can browse and buy right on your site.



Sell more products and reach new audiences with our print catalogs.

Company Stores

Local Listings

Take control of your online brand identity. Manage your business image with local listings.

Company Stores

Company Stores

These sites can be your best sales tools to streamline the order process for your clients.


ASI Education

Access all the resources you need to learn about the industry.


ESP is the search and sales tool that will give you a competitive edge in today's marketplace. Learn everything the #1 industry tool has to offer to make it easier to run your business.


Search Products

Access over 1 million promotional products using popular product or category filters.

Get Inspired

Find promo product ideas for every industry, event and marketing campaign.

Manage Supplier Requests

Request quotes, samples or catalogs from suppliers directly from ESP.

Manage Customers

Keep track of client contact information, past orders and more with a CRM system.

Virtual Samples

Add your client's digital logo to thousands of product images with just one click.


Create and share client presentations that pull product listings from your search.

Email Marketing

Stay in touch with customers or generate traffic to your website with Email Marketing in ESP.

  • Build professional emails with easy-to-edit templates or input your own code
  • Track your results with campaign reports
  • Send to a list from ESP CRM or upload a new list
  • Reach customers and prospects with 50 free email sends every month (ESP-licensed users only)

Corporate Gifts & Incentives

According to the Incentive Research Foundation, 84% of businesses purchase incentive merchandise such as high-end gifts, engraved awards and/or logoed gift cards to recognize employees or clients.

Break into this lucrative market by adding a Corporate Gifts & Incentives license to your ESP subscription. With this license, you'll have access to nearly 50,000 awards and incentive products from trusted suppliers – and you never have to leave ESP.


View the training calendar to learn about ESP training opportunities throughout the year. We offer live courses for both ESP and ESP Websites.

Sign Up for a Class

Our web solutions are built to help you generate leads, gain brand exposure and grow your online sales. They combine the power of ESP with an online store so your clients can browse and buy right on your site.

Get Sales

End-buyer-friendly ESP Websites promote selling with pre-built, ready-to-use content such as videos and product collections, and are fully integrated with ESP CRM and ESP Orders®, providing a complete sales management system.

Look Good

Get the professional look and feel you want for your business. Find the best design that fits with your brand or elect to have ASI integrate a custom e-commerce site that blends seamlessly into your existing site.

Responsive Design

Your site is optimized for all devices, including smartphones and tablets, to help you engage with more potential customers and close more sales.

Sample Sites

Have something else in mind? Contact us and we'll show you more examples.



Catalogs are great showcase pieces and amazing marketing tools to show clients and prospects what products they can order from you. Sell more products and reach new audiences with our print catalogs.

Spectrum Catalog

Your Logo on the Cover

Choose from any of our in-demand publications and we'll imprint them with your logo and contact information.

Spectrum® Catalog Sample

Local Listings

Local business listings are online directories that contain your business information and allow customers who search for a product to easily find your business and learn more about you.

How can the ASI Local Listings Service help my business?

  • Update 70 directories with robust business info, including Google My Business, Bing, Yelp, Yellow Pages and many more!
  • Receive alerts about customer reviews and have the ability to respond
  • Get automated reporting
  • Access real-time information updates
  • And much more!

How does ASI Local Listings work?

STEP 1 - Fill in your business information in our Local Listings system.

STEP 2 - Your business information will be updated in local directories within 30 days. This includes Google My Business, Bing, Yelp, Yellow Pages and many more.

STEP 3 - Lock in your business info so it can’t be updated with incorrect or outdated information.

STEP 4 - Benefit from increased brand visibility in local searches!


Company Stores

Ready to streamline the order process for your clients? These sites can be your best sales tools.

Branded Online Stores

Company Stores are custom online stores that offer products branded for a specific company, event or market. Using the built-in Design Studio, you can create a modern site that promotes selling and delivers a professional retail experience. Company Stores are perfect for:

  • Special events
  • Specific markets
  • Holidays
  • Employee rewards
  • Top customers
  • PPE & Health/Wellness

Sample Stores


ASI Education

Access all the resources you need to learn about the industry.

ASI University

ASI University

The ASI Certification Program is the industry's only free certification program. It's easy to complete your certification and start enjoying its exclusive benefits:

  • Networking receptions at ASI Show® and VIP access to select events
  • Frameable BASI or MASI certificates
  • Use of BASI or MASI designation with your professional title

Join the Education Program

Both live and online ASI Education courses qualify for BASI and MASI credit.

  • Start learning here:
  • Attend live courses at ASI Show or other major industry events

Meet Your Team


Joan Miracle

Executive Director, Corporate Accounts
(215) 953-3047


Jillian DiBella

Account Manager, Corporate Accounts
(215) 953-3022



Have questions? Call Jill at (215) 953-3022 or send her an email at

See It in Action

Interested in learning more?

Get a Live Demo

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* Required.
** $99 one-time setup fee.
*** Applicable to purchase only for programs with ESP licenses.